Privacy Policy
American Trust Index ("we," "us," or "our") operates this website and its related pages (the "Site"). This Privacy Policy explains what information we collect when you visit the Site, how we use it, and the choices you have. By using the Site, you agree to the practices described here.
1. Information We Collect
We collect two kinds of information:
- Information you provide voluntarily. If you subscribe to our newsletter or contact us, we collect the information you submit, such as your email address.
- Information collected automatically. Like most websites, we and our service providers may automatically receive technical data such as your IP address, browser type, device type, operating system, referring URLs, pages viewed, and the dates and times of your visits. This may be collected through cookies, pixels, and similar technologies.
2. How We Use Information
We use the information we collect to:
- Operate, maintain, and improve the Site and its content;
- Send you newsletters or updates you have requested (you can unsubscribe at any time);
- Understand how visitors use the Site so we can improve the experience;
- Measure the performance of our content and marketing campaigns;
- Protect the security and integrity of the Site and comply with legal obligations.
3. Cookies and Tracking Technologies
The Site may use cookies, web beacons, and similar technologies to remember your preferences, measure traffic, and attribute visits to marketing campaigns. Most browsers let you refuse or delete cookies through their settings. Disabling cookies may affect how parts of the Site function.
4. Third-Party Links and Offers
Our content may include links to third-party websites, products, or offers. Some of these links are promotional in nature, and we may receive compensation when you click them or take an action on a third-party site. Once you leave the Site, this Privacy Policy no longer applies — the privacy practices of those third parties are governed by their own policies, which we encourage you to review.
5. How We Share Information
We do not sell your personal information. We may share information with:
- Service providers who help us operate the Site, such as hosting, email delivery, and analytics providers, under obligations to protect your data;
- Legal authorities when required by law, or to protect our rights, safety, or property;
- A successor entity in connection with a merger, acquisition, or sale of assets, in which case this Policy will continue to apply to previously collected data.
6. Data Retention
We retain personal information only as long as needed for the purposes described in this Policy, unless a longer retention period is required or permitted by law. Newsletter subscription data is retained until you unsubscribe.
7. Your Choices and Rights
- Email. Every newsletter we send includes an unsubscribe link. You may also contact us to be removed.
- Cookies. You can manage cookies through your browser settings.
- Access and deletion. Depending on where you live, you may have the right to request access to, correction of, or deletion of your personal information. To make a request, contact us using the details below and we will respond as required by applicable law.
8. Children's Privacy
The Site is intended for a general adult audience and is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it.
9. Data Security
We use reasonable administrative and technical safeguards to protect the information we collect. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
10. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. Your continued use of the Site after changes take effect constitutes acceptance of the revised Policy.
11. Contact Us
If you have questions about this Privacy Policy or how your information is handled, contact us at privacy@americantrustindex.com.